Tourism Marketing: Comprehensive Course Breakdown

Here is everything you need to know about our Tourism Marketing Comprehensive Course.

What you need to know

Subject Outcomes

Keen to know what you will learn with our Tourism Marketing Comprehensive Course? Here’s what you can expect to learn:

Subject Description
Introduction to Business English In this subject you will learn about communicating within a professional business environment. You will learn about non-verbal communication such as body language, you will also learn how to communicate with business writing skills, reading skills and speaking skills
Tourism Marketing (TM-101) Tourism Marketing 101 aims to give you an understanding on tourism marketing, tourism marketing planning, customer behaviour in tourism and tourism marketing research.
First-Aid In first-aid concepts you will get a basic understanding for first-aid. You will also learn about CPR, medical, environmental and injury specific emergencies and you will have one day of practical learning.
Customer Satisfaction In this subject you will go through three key factors (clearing the barriers, building the foundation and using the tools) of marketing tourism, each will have their own set of topics that will give you the necessary skills to be a professional in this industry. These skills include how to deal with difficult people,understanding your customers and cooperation techniques.
Tourism Marketing (TM-102) In this subject you will learn about pricing strategies, product-offering strategies and distribution strategies. You will also get an understanding for sales promotion and personal selling strategies.
Office Management Here you will learn how to become an effective planner, set goals and manage your time. You will also learn about setting office guidelines and procedures.

Study Upgrade

Once you have completed the Tourism Marketing Comprehensive Course why not look into other marketing related courses to make you an all rounder in the professional environment? We have many short courses that are sure to build on your knowledge.