Course Summary
Award type:
Proficiency Certificate
Accredited by:
Not Applicable
Duration:
8 Months
Entrance Requirement:
None
Subjects
- This subject explores the strategies and principles behind building long-term customer relationships in a competitive market.
- Students learn how to identify customer needs, exceed expectations, and implement loyalty programmes that drive retention.
- Emphasis is placed on customer experience, brand trust, and the use of data to personalise interactions.
- By the end of the course, students can design loyalty strategies that enhance customer satisfaction and support sustainable business growth.
- This subject introduces the fundamental concepts and practices involved in planning and executing successful events.
- Students learn about event types, budgeting, logistics, vendor coordination, and on-site management.
- Emphasis is placed on project planning, time management, and delivering events that meet client objectives.
- By the end of the course, students can assist in organising professional events with confidence and attention to detail.
- This subject provides an introduction to the core principles and techniques of effective project management.
- Students learn about project lifecycles, goal setting, scheduling, risk management, and resource allocation.
- Emphasis is placed on practical tools, teamwork, and managing projects within scope, time, and budget.
- By the end of the course, students can contribute to project planning and execution with a clear understanding of foundational project management practices.
- This subject equips students with the knowledge and skills to identify, evaluate, and develop business opportunities.
- It covers business plan creation, financial management, marketing strategies, and operational planning.
- Students gain insights into managing small and medium enterprises and fostering innovation in competitive markets.
- Practical case studies and entrepreneurial projects ensure a hands-on learning experience.