Tourism Marketing: Proficiency Course Breakdown

Thinking of enrolling into our Tourism Marketing Proficiency Course? Here’s a breakdown of everything you need to know.

What you need to know

Subject Outcomes

Interested in knowing what skills you will be improving on with our Tourism Marketing Proficiency Course? Kickstart your career in tourism with us. Here’s what you can expect to learn:

Subject Description
Introduction to Business English In this subject you will learn about communicating within a professional business environment. You will learn about non-verbal communication such as body language, you will also learn how to communicate with business writing skills, reading skills and speaking skills.
Tourism Marketing (TM-101) With Tourism Marketing 101 you will be going through a few key principles needed in this industry. These factors include the principles of marketing, the segmentation, targeting and positioning principles and the organisational behavior in tourism principles.
First Aid Concepts In first-aid concepts you will get a basic understanding for first-aid. You will also learn about CPR, medical, environmental and injury specific emergencies and you will have one day of practical learning.
Customer Satisfaction In this subject you will go through three key factors (clearing the barriers, building the foundation and using the tools) of marketing tourism, each will have their own set of topics that will give you the necessary skills to be a professional in this industry. These skills include how to deal with difficult people,understanding your customers and cooperation techniques.

Study Upgrade

In the world of education there’s always more to learn. After you have completed the Tourism Marketing Proficiency Course why not enrol into our Tourism Marketing Comprehensive Course to build on your skills.