Course Summary
Award type:
Comprehensive Certificate
Accredited by:
Not Applicable
Duration:
12 Months
Entrance Requirement:
None
Subjects
- This subject focuses on advanced communication skills required in a business environment.
- Students learn effective report writing, presentation techniques, conflict resolution, and team communication.
- Emphasis is placed on strategic communication, intercultural sensitivity, and digital communication platforms.
- By the end of the course, students can confidently manage workplace communication and develop strategies to improve organizational effectiveness.
- This subject provides learners with essential computer skills, focusing on practical applications like word processing, spreadsheets, presentations, file management, and internet usage.
- It provides foundational knowledge of computer components, operating systems, and basic software tools, preparing students to use computers effectively in academic and professional environments.
- This subject equips students with the knowledge and skills to identify, evaluate, and develop business opportunities.
- It covers business plan creation, financial management, marketing strategies, and operational planning.
- Students gain insights into managing small and medium enterprises and fostering innovation in competitive markets.
- Practical case studies and entrepreneurial projects ensure a hands-on learning experience.
- This foundational course introduces students to the core principles of marketing, focusing on customer behaviour, market research, and developing effective marketing strategies.
- Students will explore topics such as the marketing mix, branding, and promotional techniques.
- By the end of the course, learners will have the skills to craft and implement basic marketing plans, analyse market trends, and contribute to an organisation’s marketing efforts.
- This advanced course equips students with the knowledge and skills to manage sales teams and drive revenue growth.
- Key topics include sales planning, customer relationship management (CRM), performance monitoring, and negotiation techniques.
- Emphasis is placed on developing leadership abilities and strategic decision-making to achieve sales targets and foster long-term customer loyalty.
- Students will also learn to adapt to market changes and lead high-performing sales teams effectively.
- Building on foundational marketing knowledge, this advanced course delves into strategic marketing management.
- Students will learn to create comprehensive marketing plans, evaluate market opportunities, and manage brand equity.
- Topics include digital marketing, global marketing strategies, and marketing analytics.
- The course prepares students to lead marketing initiatives that align with organisational objectives, adapt to dynamic markets, and deliver measurable business results.