Events Management Short Course Breakdown

Events Management Short Course Breakdown

Consider yourself a good event planner? This event management short course is sure to equip you with the necessary skills to be successful. Find out more here!
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What you need to know

Entrance Requirements

Anyone can enroll for this short course. All you need is to be able to read and write in English, as well as have an understanding of the language. 

Accreditation

This course is a Provider Programme, which means that the course outline, curriculum and study material was developed by Skills Academy. These courses aim to equip you with the skills needed for the workplace, regardless of whether or not you have matric. 

Assessment Structure

There are no exams for this course, only assessments. These consist of a Portfolio of Evidence (POE) which is a combination of more than two assignments and a subject test. The pass mark for these assessments is 50%.

For assessments which require students to do Practicals, students may have to do the practicals and take pictures or screenshots of their work if they are doing them on their PCs and submit for marking.

Subject Outcomes

Interested in learning more about the subjects that make up this Event Management short course? Take a look at the breakdown below.

Subject Description
Creating Customer loyalty
  • Develop skills to build successful customer relationships, including strategies for handling difficult customers and preventing burnout within teams.
  • Understand the foundation of customer satisfaction, including identifying customer needs, setting service standards, and managing expectations.
  • Master problem-solving techniques to address customer complaints, uncover hidden expectations, and take effective action.
  • Apply feedback tools and motivational strategies to improve customer service using both customer and employee feedback.
  • Enhance customer engagement through loyalty programs, communication strategies, technology integration (e.g., CRM systems), and data-driven decision-making.
  • Lead customer service teams by applying principles of leadership, making informed decisions, and measuring effectiveness in customer satisfaction initiatives.
Events Management Basic
  • Understand the principles of event management, including types of events, stakeholder roles, and leadership in the planning process.
  • Apply structured planning techniques for effective event organization, coordination, and execution.
  • Develop and manage event budgets, analyze performance, and integrate sustainable practices into event design.
  • Execute effective event marketing, hospitality, sponsorship, and operations strategies for diverse event types.
  • Understand the bidding process, from proposal development to stakeholder engagement and risk management.
  • Manage logistics, operations, and sustainability measures to ensure seamless and responsible event delivery.
  • Evaluate event success through key performance indicators, financial assessments, and social/environmental impact analysis.
  • Gain global perspectives on event management trends, including digital transformation, hybrid events, and ethical considerations.

Study Upgrade

Want to learn more? Sign up for this  Events Management Certificate Course  and further your knowledge and skills!